Technology Tag - Page 4 of 16 - Kutztown, Pennsylvania | Lantek

“If a craftsman wants to do good work, he must first sharpen his tools.” Like so many of the other quotes attributed to Confucious, this phrase is no less true today, even in the realm of business technology. It should come as no surprise that implementing the right technology for your particular business needs will produce greater results.

How much technology does your business use day in and day out? More likely than not, it’s a lot, and we’d bet good money on the fact that you could be doing more to manage it. That said, it’s not always clear how to go about doing it, especially if you don’t have any in-house IT talent to handle this considerable responsibility. With managed services, you can overcome this challenge. Let’s go over what these are and how they work.

Choosing what type of hardware is right for your business and when it is time to upgrade away from the hardware you use are two considerations every single business has to make. These days there are a lot of options available to decision makers that weren’t available in the past. This both makes these hardware decisions easier and more time consuming because there are more variables that people have to weigh. Let’s go through some of them today. 

People love video games; it is an over $260 billion a year industry and is thought by many to be the number one time waster in the world. For this reason, not many people consider video games or any visual interactive media to have any practical applications for a business. Today, we will try to disprove this theory by outlining some ways in which video games can help your business.

Seemingly everyone has a smartphone nowadays, and with the smartphone comes apps. Mobile apps fuel the largest computing ecosystems in the world and, as a result, the question may have to be asked, “Does my business need a mobile app?” Whether it's a good idea depends on your specific business goals, target audience, and resources. In this article, we will take a look at the pros and cons of developing a mobile app for your business.

How can you distinguish your presence in your industry when your customers anticipate a top-notch experience at every juncture? Businesses can gain a substantial advantage over competitors by harnessing the power of cutting-edge technology solutions, such as online ordering, mobile applications, and e-commerce platforms, which streamline access to services and products. Let's discuss how the latest technological advancements can be used to improve your business.

Let’s talk a little bit about deepfakes. If you aren’t aware of this technology, deepfakes are essentially synthetic media. Typically they come in the form of videos or images that use artificial intelligence (AI) to replace a person’s likeness with another’s. With deepfake technology, people can convince an audience that a person said something they didn’t say. This deliberate digital subterfuge can bring with it a whole lot of problems. This week we will outline a few of them.

Emerging technologies like augmented reality (AR) and virtual reality (VR) are leveling the playing field for small businesses that decide to utilize these technologies. They can be harnessed by small businesses to engage customers, enhance their products and services, and create unforgettable experiences. This week, we'll explore some exciting ways that small businesses can leverage AR and VR to their benefit.

Encryption, like so many elements of cybersecurity, is often seen as just another buzzword that the public simply doesn’t need to concern themselves with… but as cyberattacks continue at their current rates, the opposite is the actual truth. Let’s talk about what encryption is, and why it has become more important than ever that it is put into practice in both professional and private life.

Technology can empower your business to accomplish great things, ranging from making better decisions to increasing productivity. However, your business could potentially be overwhelmed by the opportunities it presents. How do you navigate the confusing landscape of business technology? It all starts with having a clear understanding of what works for your particular business, starting by working with technology professionals.